PC/104 Consortium
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Changing at the right time makes all the difference
Jay Conrad Levinson (known for the “Guerrilla Marketing” books) offered this advice on advertising: “Don’t change your ads when you’re tired of them. Don’t change them when your employees are tired of them. Don’t even change them when your friends are tired of them. Change them when your accountant is tired of them.”
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PC/104 trends in the small-form-factor realm
Common wisdom is clear: Don’t fix what isn’t broken. For decades, the PC/104 form factor has spanned many generations of processors and interfaces, always with the goal of making computing solutions as compact, modular, and enduring as possible. PC/104 remains the favored small form factor (SFF) for embedded solutions in markets where vibration, fluctuating power, granular debris, and round-the-clock use can’t be allowed to interrupt critical application uptime.
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Predictions: Spring 2020
The thing about predictions, particularly in tech, is that when you’re wrong, you can lose a lot of money, and you can look foolish while you’re at it. In 2007, the then-CEO of Microsoft, Steve Ballmer, laughed at Apple’s newly-announced iPhone. “Five hundred dollars?! Fully subsidized with a plan? … That is the most expensive [...]
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PC/104: Who and why?
Admission: PC/104 is not a flashy name.
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PC/104: The small form factor doing big things
Writing about PC/104 can be challenging: If you’re just talking about the form factor, there’s not a whole lot of new material to cover. In fact, if you’re reading this in a printed magazine, it’s likely that you already know about PC/104. But for the sake of those who don’t know – if you’re a [...]
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PC/104 Embedded Consortium, a primer
Who we are The PC/104 Embedded Consortium is a nonprofit, tax-exempt organization of about 100 companies. Established in 1992, our original objective was to provide member companies with an open standard that captured the power and flexibility of a...
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Message from the Chairman